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Practice Advice

Buying a Dental Practice While Working as an Associate: How to Make the Transition Smoother

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July 5, 2026

Buying a dental practice is one of the mostexciting—and complex—steps in a dentist’s career. Whether you are currentlyworking as an associate or preparing to purchase a practice while not activelypracticing, the process can feel overwhelming. There are checklists to manage,timelines to coordinate, professionals to consult, and decisions that can havea lasting impact on your ownership experience.

In many ways, buying a practice can feellike building a house. You need the right plan, the right sequence, and theright team helping you make informed decisions. Without experienced guidance,it is easy to rely on guesswork, internet research, and advice that may not fityour specific situation.

The Challenge: Too Many Moving Pieces

A successful practice transition requiresmore than simply reviewing legal documents, negotiating terms, or understandingthe valuation. Those pieces are important, but ownership readiness also dependson the operational details that happen before and after closing.

New owners must think throughcredentialing, revenue cycle management, staffing, patient communication,profitability opportunities, vendor transitions, systems, scheduling, and teamexpectations. Each decision affects how smoothly the practice moves from oneowner to the next.

Why Experienced Guidance Matters

Working with someone who understands thelogistical side of dental practice ownership can make the entire process feelless reactive and more strategic. The right advisor does more than helpcoordinate legal work, lease language, building considerations, valuations, andnegotiations. They also help you prepare for the practical realities ofstepping into ownership.

Think of this role like a generalcontractor for your transition. A strong advisor helps align the right people,clarify the timeline, anticipate gaps, and keep the process moving toward theoutcome you want.

Key Areas to Address Before and After Closing

·      Strategic credentialing: Planning ahead so insurance participation and reimbursementtimelines do not create unnecessary disruption.

·      Revenue cycle management: Reviewing billing, collections, claims, and follow-up systems toprotect cash flow from day one.

·      Profitability opportunities: Identifying gaps in scheduling, case acceptance, hygieneperformance, fees, overhead, and operational efficiency.

·      Team evaluation and hiring: Understanding which roles are essential, where support is needed,and whether every existing team member is the right fit moving forward.

·      Patient and team transition: Entering the practice with respect, clarity, and a plan thatsupports trust with both the team and patient base.

Ownership Starts Before the Closing Date

The most successful transitions are rarelyaccidental. They are planned with intention. Before closing, future ownersshould understand what needs to happen, who is responsible for each step, andhow each decision supports the long-term health of the practice.

After closing, the focus shifts to leadership,communication, implementation, and refinement. This is where preparation paysoff. With a clear plan, you can step into ownership with greater confidence andavoid preventable missteps.

Buying a dental practice while working as an associate? Learn how strategic planning, credentialing, and experienced guidance make the transition smoother.
Practice Advice

Why Practice Preparation Matters Before a Dental Transition

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July 5, 2026

When a dental practice owner startsmaking operational changes before a transition, the team may naturally wonder:why now? For long-standing team members, newsystems, accountability, and structure can feel unexpected—especially if thingshave been done the same way for years. But the reason is often simple: thedoctor is preparing the practice for its next chapter.

The Question Every Team Asks

“Why is the doctor wanting to change thingsnow—and not ten years ago?” It is a fair question. In many practices, theanswer requires a thoughtful balance of honesty and reassurance. The goal isnot to disrupt the team; it is to organize and strengthen the practice so itcan transition successfully when the time is right.

Preparing the Practice Like Preparing a Homefor Sale

Think of it like getting a house ready toput on the market. The foundation may be solid, but small improvements candramatically change how others perceive its value. In a dental practice, thoseimprovements may include clearer job roles, stronger scheduling systems,cleaner reporting, tighter handoffs, and more consistent patient communication.

These changes may seem subtle day to day,but they can make the practice easier to evaluate, easier to operate, and moreattractive to a future associate, buyer, or transition partner.

Why Team Buy-In Matters

One of the most rewarding surprises duringtransition preparation is how many team members welcome structure. Often, theyhave been waiting for clearer expectations, better systems, and a strongersense of direction. When the “why” is communicated well, change can createenergy instead of resistance.

Team members who lean into the process alsohave an opportunity to stand out. They become part of the future value of thepractice—not just because of what they know, but because of how they contributeto stability, culture, and continuity.

Small Changes Can Influence Big Outcomes

Even one year of focused preparation canmake a meaningful difference. Clean systems, organized metrics, stablestaffing, and consistent operations help tell a stronger story about thepractice. For a doctor approaching retirement or considering a future sale,that preparation can support a smoother transition and a stronger valuationconversation.

The best time to prepare for transition isbefore the practice feels urgent to sell. With the right plan, change does nothave to feel overwhelming. It can feel intentional, manageable, and alignedwith the doctor’s long-term goals.

Preparing your practice before a dental transition strengthens systems, team buy-in, and valuation. Learn why early, intentional changes pay off at sale.
Growth Tips

Why Hygiene Compensation Is Really a Profitability Conversation

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July 5, 2026

“I can’t afford the hygiene market rightnow.” Practice owners and managers are saying iteverywhere. And on the surface, it makes sense: wages are rising, hiring iscompetitive, and margins feel tighter than ever.

But here is the truth many practices aremissing: hygiene compensation is not only a payroll issue. It is aprofitability, production, patient-care, and retention conversation.

The Real Problem Is Not Just Pay

Our sister company, Dental Recruiters,works tirelessly to place high-performing team members in practices across thecountry. One pattern we continue to see is this: a practice needs to hire forhygiene, but the numbers do not support increasing compensation or consideringa new compensation model.

At the same time, the practice may alsohesitate to invest in systems, training, scheduling support, or leadershipdevelopment that helps the hygiene team produce at a higher level. That createsa frustrating cycle: the practice cannot afford more pay because production isnot where it needs to be, but production cannot improve without the rightsupport.

Hygiene Is a Value Center

At its core, the dental team shows up toserve people. That is powerful. When hygienists educate, diagnose, build trust,and help patients understand the value of care, patients become healthierversions of themselves.

When a practice consistently providesvalue, revenue follows. When revenue follows, profitability improves. And whenprofitability improves, practices are better positioned to reward their teams,retain top performers, and become more attractive to the next high-performingdental hygienist.

Compensation Without Strategy Is Risky

Raising wages without addressing hygienesystems can quickly compress margins. But refusing to adjust compensation whileexpecting stronger performance can create turnover, burnout, and hiringchallenges.

The better path is to connect compensationto clarity. That means defining expectations, tracking the right metrics,strengthening periodontal protocols, improving patient communication, andbuilding a compensation structure that supports both team success and practiceprofitability.

Where Practice Leaders Can Start

·      Know your numbers. Review hygiene production, compensation, chair utilization, periopercentage, reappointment rates, and overall profitability.

·      Clarify expectations. Make sure the hygiene team understands what success looks likeclinically, operationally, and financially.

·      Invest in the team. Training, communication systems, scheduling support, and leadershipalignment can help production grow without compromising patient care.

·      Consider the rightcompensation model. Hourly, hybrid, bonus-based, orproduction-supported models can all work when they are tied to clear benchmarksand ethical care standards.

·      Build a retention-mindedculture. Compensation matters, but so do respect,autonomy, communication, and a practice environment where people can doexcellent work.

The Bottom Line

If your practice feels like it cannotafford the hygiene market, the answer may not be to simply pay more or hold theline. The answer is to build a hygiene department that is supported,productive, profitable, and aligned with the value it delivers to patients.

Because when your team is equipped to servepatients well, the practice wins. Patients receive better care, team memberssee a path for growth, and profitability becomes the result of value—notpressure.

Hygiene compensation isn't just payroll—it's a profitability conversation. Learn how systems, metrics, and the right pay model grow production and retention.
Practice Advice

Is Your Dental Practice Letting Insurance Drive the Strategy?

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July 5, 2026

For many private dental practice owners,insurance participation feels like a necessary part of doing business. It canprovide patient flow, offer a sense of stability, and make the schedule feelmore predictable. But when insurance decisions are made from fear instead ofstrategy, the practice can unknowingly limit its profitability, growth, andteam mindset.

At Dental Consulting Company, we often seepractices operating from a scarcity mindset: the belief that there are notenough patients who will value quality dentistry without insurance driving therelationship. That mindset does not stay with the doctor alone. Over time, itcan shape the language, confidence, and behavior of the entire team.

The Hidden Cost of Staying Comfortable

Insurance participation is notautomatically wrong. In fact, the right payer strategy can support growth,patient retention, and access to care. The problem begins when a practiceparticipates in plans simply because it feels safer than making a change.

We have presented analyses showing thatchanges to a practice’s relationship with some or all insurance plans cancreate significant revenue opportunity—in some cases, approaching a $1 milliondifference. Yet even with compelling numbers in front of them, some practiceshesitate to act.

Why? Often, the bottleneck is not the math.It is the mindset.

When the Team Mindset Becomes the Growth Ceiling

Doctors are not always the onlydecision-makers in the room, even when they own the practice. Practiceadministrators, front office teams, and clinical team members can stronglyinfluence whether change feels possible or risky. If the team believes patientswill leave, the schedule will fall apart, or the practice cannot succeed withoutcertain plans, that belief can become the ceiling for growth.

That is why insurance strategy is neverjust a financial conversation. It is a leadership conversation. It requiresclear communication, data, planning, and a team that understands the “why”behind the change.

A Better Way to Approach Insurance Change

Changing your insurance participation doesnot have to mean making a sudden, all-or-nothing decision. The strongestapproach is intentional, phased, and customized to your practice. A thoughtfulstrategy may include evaluating payer performance, understanding patient mix,strengthening verbal skills, preparing the team, and mapping out how thepractice will communicate changes with confidence.

Is it easy? Not always. Is it easier thanmany practice owners think? Absolutely. With the right plan, the rightlanguage, and the right support, practices can move away from fear-baseddecision-making and toward a healthier, more profitable future.

You Owe It to Yourself to Explore the Possibility

In our experience, practices rarely regretcreating a smarter insurance strategy. What they often regret is waiting toolong to look at the numbers, challenge old assumptions, and lead the team intoa new level of confidence.

Is fear, not strategy, shaping your insurance decisions? See how a smarter, phased payer strategy can unlock profitability and shift your team's mindset.
Growth Tips

Expansion Isn’t Always the Answer: How to Grow Dental Practice Profitability with the Patients You Already Have

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July 5, 2026

Every dental practice owner eventuallyfaces a big question: is it time to expand? Maybe that means adding morephysical space, bringing on another provider, hiring additional hygienists, orrethinking the practice’s insurance participation to improve reimbursements.While expansion can be the right move for some practices, it should never bethe default answer.

The best growth strategy depends on thevision, the current health of the business, and the metrics that reveal whetherthe practice is truly ready for more—or whether there is already untappedprofitability sitting inside the existing patient base.

Start with your Vision

Before making a major business decision,get clear on the goal. Do you want to work less and make more? Is the priorityto increase profit margins, create better work-life balance, and reducedependency on volume? Or is the vision to serve more patients, expand treatmentoptions, fill more chairs, or eventually grow into another location?

Those goals can lead to very differentstrategies. A practice focused on profitability may need to optimize systems,marketing, case acceptance, and insurance participation before adding overhead.A practice focused on expansion may need to prove that patient demand, providercapacity, and operational consistency are already strong enough to supportgrowth.

Look at the Metrics Before You Add More

Dental practice growth should be driven bydata, not pressure, emotion, or assumptions. Before expanding real estate,hiring an associate, adding hygiene hours, or changing the insurance landscape,evaluate the numbers that show where the practice stands today.

·      Active patient count: How many patients are truly engaged and returning for care?

·      New patient flow: Is marketing consistently attracting the right type of patient?

·      Patient retention: Are patients staying connected to the practice after their firstvisit?

·      Write-off percentage: Are insurance adjustments limiting profitability?

·      Provider and chairutilization: Are existing rooms, schedules, andteam members being used efficiently?

·      Case acceptance: Are patients saying yes to the care they need and value?

According to dental industry KPI guidance,practice owners commonly monitor production, collections, overhead, activepatient count, new patient conversion, and accounts receivable aging tounderstand business performance and make better operational decisions.

The Hidden Opportunity Inside Your ExistingPatient Base

For many practices, expansion is not thefirst step toward increased profitability. The proof is in the pudding: withthe patients already in the practice, there may be endless untapped potentialright at your fingertips.

Before taking on more space, payroll, orprovider complexity, consider whether the practice is fully maximizing itscurrent base. Are overdue hygiene patients being reactivated? Are incompletetreatment plans being followed up on? Is the team equipped to communicate valueclearly? Are marketing efforts converting into the right patient relationships?

When Expansion Makes Sense

Expansion may be the right decision whenthe practice has strong demand, healthy retention, efficient systems, and clearprovider capacity needs. If the schedule is consistently full, patients arewaiting too long for appointments, marketing is producing qualified new patientflow, and the financial model supports additional overhead, then growth cancreate meaningful opportunity.

But if the current practice still has openchair time, inconsistent follow-up, high write-offs, weak retention, or lowcase acceptance, expansion may amplify existing problems instead of solvingthem.

Master the Marketing Base “Trifecta”

A profitable dental practice needs morethan one marketing lever. It needs a balanced foundation that attracts newpatients, retains existing patients, and reactivates patients who have fallenout of care. When these three areas work together, practices can grow smarterwithout immediately adding more overhead.

Before adding space, providers, or hours, learn how to grow dental practice profitability with the patients you already have—guided by the right metrics.
Team Tips

Are Your Dental Assistants Practicing at the Top of Their License?

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July 5, 2026

In a thriving dental practice, every teammember should be working at the highest level of their training, licensure, andconfidence. For dental assistants, this means doing far more than simplysupporting the doctor chairside. It means anticipating the next step, managingthe flow of restorative procedures, preparing the operatory with precision, andhelping the dentist stay focused on the clinical work only they can perform.

When dental assistants are empowered topractice at the top of their license, they absorb much of the operational“noise” that can otherwise pull the doctor away from their zone of genius.Instead of the dentist managing every detail, the assisting team is aligned,prepared, and thinking two steps ahead. The result is a smoother schedule,stronger clinical efficiency, and a better experience for both patients and theteam.

The Opportunity Hidden in Your RestorativeWorkflow

Many dentists find themselves stepping intotasks that could be delegated, not because their team is unwilling, but becausesystems, expectations, and training have not been clearly established. Overtime, this can limit production, create unnecessary stress, and prevent thepractice from operating at its full potential.

Imagine walking into the day knowing yourassistants are fully prepared, understand the clinical standards, and canconfidently guide the flow of treatment. Imagine your team telling you what ishappening, where you are needed next, and what has already been handled. Thatlevel of alignment can create meaningful gains in productivity, patient care,and team satisfaction.

High Performance Requires More Than a TeamMeeting

Creating this kind of assistant-drivenefficiency does not happen overnight, and it does not happen from a briefreminder during a team meeting. It requires strategy, clearly documentedclinical standard operating procedures, intentional training, and consistentfollow-through.

Practice owners are often already carryinga full load. Between patient care, leadership, business operations, and teamdevelopment, there may not be enough time to build and implement these systemsalone. That is where professional guidance can make a significant difference.

Build a Team That Helps You Produce More andLead Better

With the right systems in place, yourdental assistants can become a powerful driver of practice growth. They canhelp increase production, improve the patient experience, reduce doctor stress,and create a more cohesive clinical environment. Most importantly, they canhelp you spend more time doing the work that only you can do.

If your assistants are not yet practicingat the top of their license, now is the time to evaluate your systems, clarifyyour expectations, and create a pathway for your team to succeed. A morealigned, efficient, and productive practice starts with intentionalimplementation.

When dental assistants work at the top of their license, they lift production, cut doctor stress, and improve patient care. Here's how to build that team.
Practice Advice

How to Enhance Your Patient Experience in 5 Easy Steps!

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July 7, 2026

2019 is the year to differentiate yourself in private practice, jump on board!

1. First Impressions

First impressions at the front desk

Take some time to visit/call surrounding practices and tally how many individuals should actually be in their inherited roles at the front desk. It takes one habit of one individual to put a damper on your most important practice metrics. Put aside emotions and take time to re-structure and coach.

2. Amenities

Practice amenities

If you don’t have at least 5 of the following you have some shopping to do: noise cancelling headphones, TVs/tablets, warm facial towels, hand wax, cookie/coffee bar, hot stones/aromatherapy, warm blankets/pillows. Can’t afford the “fluff”? Then your patients can’t afford to spend time talking to others about how wonderful your practice is.

3. Care Calls

Care calls follow up

Your patient has invested in dentistry, undergone periodontal therapy or had their first visit. A small token of appreciation will go further than you know. Pick up the phone to follow-up, you won’t regret it.

4. Greeting Them vs. Calling Them

Greeting patients personally

“BRENNNNDAAAA”! How many of your team members “call” their patients back vs. personally approach to “greet” them? Know the difference, feel the change.

5. Know Them, KNOW Them, kNoW Them

Know your patients

The patient has been faithfully coming for the last __ years yet we still ask if they have a dog, wear a guard, and use an electric toothbrush. Know them, enlist trust with them, your treatment acceptance and recall metrics will thank you.

Patients expect team members to treat them with respect, provide quality care and be punctual with appointment times. What they don’t expect is for you to anticipate their needs. Strive to anticipate and create the WOW factor that will leave your patients ready to accept treatment, keep their continuing care appointments and send referrals!

Differentiate your dental practice in 2019 by anticipating patient needs across five key areas: first impressions, amenities, care calls, personal greetings, and truly knowing your patients. Create the WOW factor that drives treatment acceptance, recall, and referrals.
Growth Tips

The Dental Marketing Base – Trifecta

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July 5, 2026

Let’s be clear, marketing is SO much more than what is listed below. Here are some guidelines on what to master before you realize you’ve dumped an astronomical amount of cash flow into a 3rd party marketing/advertising plan just to drive patients to an outdated brand.

1. Website and Brand Recognition

Website and brand recognition

What do you think about when you see the golden arches (McDonalds), half eaten apple (Apple), bullseye (Target)? Ask yourself, would you still consume their products if they hadn’t updated their logo in 10+ years? Your website and brand work the same way.

General guidelines for refreshing your brand:

  • Website — Re-fresh every 6 months
  • Headshots/interior/exterior/op photos — Headshots every 1–2 years; photos every 3–5 years
  • Video — Every 3–5 years
  • Logo — Re-fresh every 5 years (not re-design)

2. Social Media

Social media for dental practices

After you have mastered #1, review your patient demographic and set up social media accounts to promote your practice. Plan to post content 1x/week and create a strategy to increase from there.

Recommended platforms:

  1. LinkedIn — At least all doctors should have a LinkedIn account and be active with making connections. Patients will connect, look at how “well-known” they actually are, and take a deep dive into their educational and professional background.
  2. Facebook — Practice page. The majority of your patients are VERY active on this platform, especially the boomers.
  3. Instagram — Practice handle. The most highly utilized platform among ages 18–40. Develop your own hashtags and start streaming content into your feed and stories.

3. Reviews

Online reviews for dental practices

The average patient takes your organic reviews seriously. Create a Google listing and implement a campaign to gather “feedback” rather than “reviews” from your patients. A sweet spot for your reviews is between 4.7–4.9.

If you haven’t mastered the top 3 and are allocating advertising funds elsewhere, you are most likely donating your hard-earned profits to a black hole instead of your money market, 401K or index fund.

If you have mastered the top 3, go ahead and take 2–3% of your collections, create a budget and develop marketing growth strategies based on your practice needs.

For more information on how you can master your marketing base “Trifecta” contact DCC: hello@dentalconsultingco.com

Before investing in third-party marketing, master the foundational trifecta: an updated website and brand, an active social media presence, and a strong Google review strategy. Build this base first and your marketing dollars will finally work.
Growth Tips

5 Apps for the Dental Entrepreneur!

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July 5, 2026

Hint: it has nothing to do with Dentistry

All too often I hear these comments:

  • I don’t know how you manage it all!?
  • You are so busy — are you insane?

My personal favorite recently by a prospective business coach after hearing my story and career background — “(insert long pause)…Shannon, you will never work for another person again in your life. You’re kind of a…maverick…a rebel.”

Here are my favorite go-to apps to keep me somewhat organized, healthy (mentally and physically) and productive!

Productivity apps

1. Google Keep

Do you love post-it notes and lists that you can rearrange? Google Keep keeps me organized which boosts my productivity. I have lists color coordinated and labeled. This App is the first thing I look at drinking my pre-workout in the morning and at the end of a workday. Whether it is setting myself up for success at work, updating a grocery list that I share with my hubby, or communicating with my teams — it gets 5 stars in my book!

2. Audible & Podcast Player

I am a big fan of capitalizing on NET time (Tony Robbins creation). My audible subscription and podcast player helps me fit in relevant and fresh information into this busy mind. Books and podcasts revolve around leadership, business ownership, parenting and health/wellness. Popular NET time opportunities for me: commuting, doing chores, getting ready, walks and waiting for appointments to start.

3. YourHour

YourHour tracks the amount of time, peak hours of use and HOW MANY TIMES YOU UNLOCK your phone each day. Before I pick up my phone I ask myself…is it worth being tracked? If I need increased intervention I will put my phone on airplane mode or do a “hard” shut-down (mostly at night when I am with family).

“Be present where your feet are” — Rachel Hollis

4. 21 Day Fix & Waterlogged

Health is a top priority for me. The healthier I am, the happier I am. It increases my success and productivity at work, sets the mood and example for parenting and decreases stress. I’ve tried various apps to keep me accountable for food and water intake and these 2 have stuck due to the pure simplicity of tracking.

5. Calm

In the last year I have experienced intermittent insomnia for the 1st time in my life. I have also dabbled in meditation after my AM workout or in place of it if I am too sore to function. Getting centered or getting to sleep…it helps with both!

For more tips on productivity, entrepreneurship and OWNING your time visit www.dentalconsultingco.com.

Shannon Snell shares her five go-to apps for staying organized, healthy, and productive as a dental entrepreneur — from Google Keep and Audible to YourHour, 21 Day Fix, and Calm. Hint: it has nothing to do with dentistry.
Growth Tips

New Year – New Reflections – New Goals

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July 5, 2026

A New Year brings exciting energy with business ownership. Here are some of my favorite things to do as an entrepreneur at year-end/start of January to set up for another successful and productive year ahead!

1. Clean and organize your entire office and desk space.

Less clutter will boost productivity and focus for the upcoming year.

2. Calendar audit of the prior year.

I use an online, interactive calendar through Google that is color coordinated based on various categories. I review the entire year that was just closed out to reflect on meetings/events whether they were with my team, colleagues, networking or even potential clients and current clients. Were they a productive use of time? Did the time I spent push me towards my revenue goals for the business? I then create blocks for the upcoming year to ensure I hit my goals in all categories (personal, professional, profit generating).

3. Set an annual revenue goal for all businesses.

This originates from our family’s personal monthly budget, personal wish list that involves bigger purchases for the upcoming year, retirement/investment planning and lastly business development costs that we foresee in the next 12 months. Our annual revenue goal factoring in overhead percentage is entered into a workbook used by our internal operations team to function as a motivational tool to hit daily, weekly and monthly revenue goals.

4. Organize your “will do” lists.

My “will do” lists are online via Google Keep. I have lists for daily goals as well as projects in the “parking lot” that I know I will not be finished within 30 days. I look at these goal lists before closing out each workday and first thing in the morning, to ensure I stay laser focused.

5. Reflect on your opportunity 10 list.

This was a practice encouraged by my business coach to focus on the 10 goals I want to achieve within the next 10 years as well as strategies for each. Sometimes this involves additional money, sometimes additional time away from work or a re-focus on health and wellness. This list is visited throughout the year as a big picture focus tool.

If you are interested in learning more about any of these entrepreneur New Year practices please reach out to shannon@dentalconsultingco.com to set up a strategy call!

Happy planning!

Kick off the new year with intention using these five entrepreneur habits: office organization, calendar audits, revenue goal-setting, task management, and long-term opportunity planning. Set yourself up for a focused and profitable year ahead.
Team Tips

There is nothing sweeter than TIME

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July 5, 2026

As a Mom of 3 (soon to be 5), business owner x2, wife, friend plus more, I am often asked “how do you find the time for it all”?

The answer: without complete devotion and intention to maximizing time given to you, you will find you never have enough.

My Top 10 Routines to Maximize Time

1. Setting goals.

I am a list person (not paper, app list because well…efficiency!). I have immediate goals (will be completed within 30 days) as well as pipe dreams in my “parking lot.” These are reviewed before I close my computer in the evening and first thing in the morning. Having an immediate list of a task that needs to be tackled next reduces the amount of time trying to decide what is my next priority.

2. Being present where my feet are.

The workday is the workday, family time is family time. Work schedules can be a normal schedule during the week, or they can extend into an evening or weekend. Neither is harmful, but what is harmful is trying to dedicate your mental energy to both at the same time. Did I mention this is also “inefficient” and rapidly deteriorates…time. Be fully present where your feet are.

3. Reduce time on TV/social media.

Reaching professional and personal goals requires work. Everyone needs R&R, but I have to accept the trade off that comes with it — lack of productivity. Reducing evening TV to weekends has helped to re-direct my brain to attempting Mom tasks and work tasks after the kiddos go down.

4. Timer productivity.

To assist with productivity while at my desk, I am known for timer utilization to achieve “flow state of mind.” I will set my alarm for 1 hour and 15 minutes (seems to be my sweet spot). During this time, I am fully dedicated to my task — outlook is offline and phone is on airplane mode. When my timer is up, I set it for 15 minutes to get up, do a house chore, eat, or refill my beverage, then back at it. Focused timed tasks avoid falling into the trap of Parkinson’s Law and eliminate distractions.

5. Learning in pockets of time that are gifted to us.

Getting ready for the day, doing dishes, cooking, time spent in the car…or even the car wash at that. We are all gifted pockets of time throughout the day which I take full advantage of by listening to an audiobook or podcast. Harness the power of what Tony Robbins calls N.E.T time (no extra time). Capitalize on this concept and you will find yourself finishing 1–2 books a month.

6. Sleep.

I’ve ditched the mentality of getting minimal sleep, pulling all-nighters and cracking my computer open after 10:00 pm. I substituted that with 7–8 full hours of sleep. My productivity skyrocketed. Plan out your sleep to a healthy amount and save time by being more productive in exchange throughout the day.

7. Morning routine — move my body.

After my youngest was born, I vowed to start each morning with a full workout and have diligently followed a 6-day-a-week plan of strength training and agility exercise before the house wakes up. Interestingly enough, the healthier I get the more productive I am and the more money I make — who would have thought?!

8. Delegate.

Tasks such as cleaning, grocery shopping and sometimes…cooking are outsourced. None of those tasks personally bring me joy, they take time away from work, kids, family and friends. All costs are re-couped during my maximum productivity practices during the day, and it is money well spent.

9. Partner roles.

My husband and I share several Google calendars and have identified our strengths as homeowners and parents. Establishing roles reduces arguments that surround “who does what” and saves time by working together efficiently.

Single parents — hats off to you accomplishing all of the above solo and reaching your goals!

10. Saying no.

My annual calendar audit — looking through the past year on January 1st helps to identify trends that are no longer serving my goals. These could be outings with friends, business meetings, partnerships and affiliations that take up time, but aren’t providing self-fulfillment in return. Saying no frees up time to dedicate elsewhere.

I hope these 10 routines help in your journey to discover more TIME. I would love to hear your best practices! Email hello@dentalconsultingco.com to continue the conversation!

Shannon Snell shares her top 10 personal routines for maximizing time as a busy entrepreneur, business owner, and mom — from goal-setting and timer productivity to delegation, partner roles, and the power of saying no.
Practice Advice

Lucrative Lunch Hour – Lasers 101

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July 5, 2026

Do you have a diode laser collecting dust in your practice and want to learn how to maximize its use for patient care?

Are you ready to elevate your practice and enhance patient care? This Lucrative Lunch Hour will help you discover how diode lasers can revolutionize your patient care and boost your profits!

What to Expect

  • Lasers 101
  • Types of Lasers
  • Lasers and Tissues
  • Periodontal Disease Basics
  • How Lasers Can be Used in Patient Care

Did you know? It’s estimated that almost 50% of adults have some form of periodontal disease and their risk increases to 70% once they hit age 65. Therefore, it’s likely that only approximately 25–30% of your patient base is actually “healthy.” The good news — your hygienists can use diode lasers during your patients’ continuing care appointments, active periodontal therapy, and maintenance visits to reduce the bacterial load that causes these periodontal infections. The end result — 50–70% of your patient base will be happier and healthier and smiling more!

To watch the full Lucrative Lunch Hour click here:

Learn how diode lasers can revolutionize patient care and boost practice profits. This Lucrative Lunch Hour covers laser types, tissue interactions, periodontal disease basics, and how hygienists can use lasers during continuing care and active therapy appointments.
Growth Tips

The Secret to Better Hygiene Profits and Practice Success

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July 5, 2026

Listen to our very own Shannon Snell, the powerhouse behind Dental Consulting Co and owner of Dental Recruiters. Shannon brings over a decade of experience in dental consulting, helping practices improve profitability through smarter systems, leadership, and compensation models.

If you’ve been feeling the pressure of the labor shortage and the rising costs of running a practice, this episode is packed with practical advice on how to create a more sustainable and profitable work environment for your team. Shannon is here to talk about one of the hottest topics in the industry: hygiene compensation models. Trust us—you won’t want to miss this insightful conversation.

Listen here ›››

Shannon Snell, founder of Dental Consulting Co, joins a podcast to discuss hygiene compensation models and practical strategies for improving practice profitability, navigating the labor shortage, and creating a sustainable work environment for your team.
News

New Earned Sick and Safe Leave Statute - MN 2023

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July 5, 2026

Minnesota statute for new earned sick and safe time — updated for 2023. Created and presented by Lisa C. Netzer, J.D. (True North Practice Transitions) and Tracey Gutzmer (Dental Consulting Company).

An overview of Minnesota's new Earned Sick and Safe Time statute updated for 2023. Understand what the law requires and how it applies to dental practices. Created and presented by Lisa C. Netzer, J.D. and Tracey Gutzmer of Dental Consulting Company.
News

Pregnancy, Maternity Leave & Lactation in the Workplace - MN 2023

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July 5, 2026

Information on MN statute addressing new changes for pregnancy accommodations, maternity leave and lactation in the workplace — updated for 2023. Created and presented by Lisa C. Netzer, J.D. (True North Practice Transitions) and Tracey Gutzmer (Dental Consulting Company).

A review of Minnesota statute updates for 2023 addressing pregnancy accommodations, maternity leave, and lactation in the workplace. Created and presented by Lisa C. Netzer, J.D. and Tracey Gutzmer of Dental Consulting Company.
News

Non-Compete Laws & Agreements - MN 2023

x min read
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July 5, 2026

Changes to MN non-compete laws and how to protect your business — updated for 2023. Created and presented by Lisa C. Netzer, J.D. (True North Practice Transitions) and Tracey Gutzmer (Dental Consulting Company).

An overview of changes to Minnesota non-compete laws in 2023 and how dental practices can protect their business. Created and presented by Lisa C. Netzer, J.D. (True North Practice Transitions) and Tracey Gutzmer (Dental Consulting Company).
Practice Advice

Lucrative Lunch Hour: Implant Care for the Hygiene Chair

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July 5, 2026

Are you a Dental Hygienist looking to expand your knowledge and skills in implant care? Join us for our Lucrative Lunch Hour to discover best practices for the care and maintenance of dental implants, ensuring long-term success and patient satisfaction.

What to Expect

  • What makes a patient a candidate for an implant?
  • Implant periodontal classifications
  • Implant care and maintenance in Dental Hygiene

To watch the full Lucrative Lunch Hour, click here:

Expand your dental hygiene skills in implant care with this Lucrative Lunch Hour session. Discover patient candidacy criteria, periodontal classifications, and best practices for implant care and maintenance in the hygiene chair.
Practice Advice

Do Not "Fall" Into the Autumn Dental Hygiene Slump: Strategies for a Productive Dental Hygiene Schedule

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July 5, 2026

Our team has compiled a list of action items to help practices maintain, not necessarily full, but highly productive, Dental Hygiene schedules during the fall months. These strategies are designed to optimize your team's time, enhance patient care, and prepare your practice for a strong finish for year end.

12 Tips for Ensuring a Full and Productive Dental Hygiene Schedule

  1. Assess Provider Needs Based on Active Patient Count — Evaluate how many Dental Hygiene providers you need to serve your current patient base.
  2. Implement Block Scheduling for Perio and New Patients — Reserve dedicated time slots to ensure these high-value appointments are prioritized.
  3. Achieve a 90% Pre-Appointment Rate — Aim to pre-appoint at least 90% of patients and consider scheduling multiple future visits when appropriate.
  4. Diagnose Disease and Curate Recare Intervals — Use clinical findings to personalize recare frequency, improve patient health outcomes, and enable your provider to run on scheduled appointment times.
  5. Instill Value Within the Appointment — Pinpoint a “pearl” of importance for the patient’s next appointment. Be sure to share with the patient and document to reduce future cancellations and no-shows.
  6. Establish a Dental Hygiene Scheduling Standard Operating Procedure (SOP) — Ensure scheduling is successful by implementing a playbook, process, or system that suits the needs of your practice.
  7. Coordinate with Front Office and Restorative Teams — Identify patients needing restorative care and bundle appointments for convenience.
  8. Enforce a Clear Cancellation/Failure Policy — Set expectations and reduce last-minute gaps in the schedule.
  9. Utilize Waitlist Auto-Notification Features — Fill openings quickly by notifying patients when availability changes with a click of a button.
  10. Send End-Of-Year Benefit Notifications — Remind patients to use their remaining insurance benefits before they lose them.
  11. Audit Automated Recare Systems — Ensure messages are being sent effectively and allow for easy patient response.
  12. Personalize Recare Outreach — Use targeted phone or text messages for patients who are due or overdue. Tailor your verbiage to gain results with scheduling vs. simply completing a task of “recare.”

Interested in diving deeper into these strategies? We would love to schedule a 30-minute session with you to explore how we can tailor these tips to your practice’s unique needs.

Reach out to our team at Dental Consulting Company today: hello@dentalconsultingco.com

Keep your dental hygiene schedule full and productive through the fall months with 12 actionable strategies — from block scheduling and personalized recare outreach to end-of-year benefit reminders and cancellation policies.
Practice Advice

Dental Hygiene Without the Insurance Lens: A Mindset-Driven Approach

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July 5, 2026

Dental Hygienists are embracing a philosophy that prioritizes patient care over insurance constraints. They never need to know what kind of dental insurance their patients have, or even if they have any.

Why? Because insurance should not dictate the quality of care you provide. Shift the focus to preventative and comprehensive treatment. Leave discussions about money at the door. Instead, channel high-frequency energy that empowers patients to make decisions based on health, not coverage.

The Mindset Shift: From Scarcity to Confidence

Dental Hygienists do not need benefit breakdowns to build trust. Relying on insurance details can become a crutch—a fallback when we are not confident in our prescribed services. Operating from this mindset lowers our energy and limits our impact. When you lead with clinical clarity and conviction, patients respond with trust, not hesitation.

The Dental Hygiene Insurance Cheat Sheet

While insurance does not drive your care, do keep a few key trends in mind to avoid unnecessary roadblocks.

#ProcedurePotential Coverage Headache1Vertical BWXUses FMX frequency2Single BWXUses BWX frequency3SRP DocumentationMore than 2 quadrants in one day may be denied without time documentation4Recare SchedulingSchedule 6-month patients for 6 months + 1 day5SRP Before Perio MaintenanceMust be completed before switching to maintenance6No Alternating Perio MaintenanceShould not alternate with prophy7Same-Day CodingAvoid charging D4346, prophy, SRP, and maintenance on the same day8Fluoride CoverageLess than 5% of adults have it9SRP Re-treatmentOften covered if 2–3 years have passed10Follow-Up TimingMinimum 15 days post-FMD for SRP, D4346, or prophy11FMD + ExamCan be done same day12PA + BWX>3 PA’s + BWX may be routed as FMX13PAN + BWXLower reimbursement if done same day14SRP X-ray RequirementFMX needed within 3–5 years15D4346 Documentation>30% bleeding + gingivitis diagnosis required. I/O photos help16Subgingival AntimicrobialsCoverage is 50/5017Laser Bacterial ReductionConsidered a technique, not a billable service18FMD FrequencyTypically reimbursed once in a lifetime19Sealant Age LimitRarely covered after age 1720Perio DiagnosisRequires charting 6 points of recession21D0180 CodeFull mouth probe required same day (not PSR)

Dental teams have spent years mastering insurance plans to serve patients better. However, what if we helped patients go beyond their insurance-driven mindset altogether?

Contact us today to learn how to shift your practice toward empowered care: hello@dentalconsultingco.com

Discover how dental hygienists can elevate patient care by shifting focus from insurance constraints to clinical confidence. Includes a 21-point cheat sheet of common coverage considerations to keep in mind without letting them drive your care.
News

Understanding Minnesota's New Paid Break Law: What Dental Practices Need to Know

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July 5, 2026

Minnesota's updated meal and rest break requirements, effective January 1, 2026, represent one of the most significant changes to the Minnesota Fair Labor Standards Act (MFLSA) in years. These updates clarify minimum break times and require employers to rethink how they structure the workday. This has ruffled feathers in dental practices, where schedules are tight and patient care is continuous.

Beginning January 1, 2026, Minnesota employers must provide qualifying employees a paid rest break of at least 15 minutes that:

  • Must occur within each four consecutive hours worked
  • Must be paid if under 20 minutes
  • Is intended for restroom use and general rest

The MFLSA applies to “employees,” but Minnesota Statutes 177.23, subdivision 6 excludes certain categories, such as professionals, from the definition of “employee” for break-law purposes. According to the Minnesota Department of Labor and Industry, professionals are not covered by the meal and rest break requirements.

Clinical vs Non-Clinical Staff Breakdown

How Practices Can Incorporate the Change

Consolidate Breaks into a 1-Hour Lunch

  • 15 minute paid rest break
  • 30 minute unpaid meal break
  • 15 minute paid rest break
  • All scheduled together as a 1-hour block

This is often the easiest solution for dental practices already using a 1-hour lunch.

Stagger Front Office Breaks

  • Ensure coverage for phones, check-ins, and insurance calls
  • Rotate breaks so no one is left without support

Maintain Current Clinical Scheduling

Because clinical staff are exempt, you do not need to build 15-minute breaks into patient schedules.

A helpful way to implement the new break expectations is to hold a team meeting and ask whether everyone feels they get adequate time for restroom breaks and, if not, how the team can resolve it together. It is important to document that the meeting occurred, that break expectations were reviewed, and that any schedule adjustments were discussed.

Blog was written 1/1/26 and does not include developments or clarifications on the topic that transpired after.

Questions? Contact us: hello@dentalconsultingco.com

Minnesota's updated meal and rest break requirements, effective January 1, 2026, clarify minimum paid break times under the MFLSA. Learn how dental practices can adapt their schedules for front office staff while keeping clinical operations running smoothly.