Increased profitability, team fulfillment and patient health

Our mission is to help practice owners increase profitability, elevate patient health, and build fulfilled teams through smart, scalable systems—so they can reclaim their most valuable asset: time.

No cost, let’s talk about your goals.
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FOR PRIVATE PRACTICE OWNERS

Build a more profitable and less stressful practice

Create a practice where patient health comes first, your team feels fulfilled at the end of each day, and the business runs on strong systems without everything falling back on you.

Learn how we can help you
Coaching programs tailored to your practice
Better systems for scheduling, workflow, and collections
Stronger growth with less day-to-day stress
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"DCC has been an amazing resource in helping manage my office and train staff about the legalities and ethics of owning the practice. I appreciate the support and honesty with the service that I receive!”
– Dr. Le, Practice Owner
FOR BUYERS TRANSITIONS

Make smarter decisions when acquiring a practice

Buying a practice is one of the biggest decisions you’ll make. With the right guidance, you can evaluate opportunities clearly, avoid costly mistakes, and step into ownership with confidence.

Learn how we can help you
Clear evaluation of practice opportunities
Insight into performance and true potential
Support to make confident, informed decisions
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Smiling man with dark hair and mustache wearing a black zip-up jacket indoors.
The team at DCC is excellent! From helping me transition into my first dental practice, to getting our hygiene program up to date, to finding me an amazing office manager, they helped with it all. You will be in great hands with any of the staff here.
– Dr. DeLosRios, Practice Owner
Woman in white blazer speaking during a meeting with another person in an office.
FOR SELLERS TRANSITION

Position Your Practice for a Stronger Exit

You’ve invested years building your practice. With the right preparation and systems, you can increase its value, attract the right buyer, and transition with confidence.

Learn how we can help you
Position your practice for a stronger valuation
Create a more attractive, turnkey practice
Prepare your team for a smooth transition
Smiling man with light brown hair and beard in a casual indoor setting.
"DCC helped us with some administrative insurance transitioning and were thorough, knowledgable, and genuine. Thanks DCC!"
– Dr. Paul, Practice Owner
COACHING PROGRAM

Every practice has untapped potential, including yours

We identify overlooked opportunities and unlock potential you didn’t know existed—small, strategic changes that compound into extraordinary results.
Dentist in pink cap and purple mask examining patient's mouth with dental tools in clinic.
TESTIMONIALS

Don't just take our word for it, take it from them

shana icon
The team led by Shannon Snell has been very attentive to the specific needs of our office and are always available to us when we have questions or concerns. They are extremely knowledgable about the latest trends in dentistry and have proven systems to increase production, doctor profitability, encourage work/life balance for all employess, and most of all to give patients the best possible dental experience.
— Shana, Practice Administrator
aimee icon
I have worked with Shannon Snell and her team for many years in various different capacities. Dental Consulting Company brings a wealth of knowledge due to the different areas of expertise each team member has. Shannon was integral in getting our current bonus system in place and in getting our hygiene team moved to a base plus production formula which has resulted in a well paid hygiene team, and a productive hygiene department.
— Aimee, Practice Administrator
dr gabe icon
The team at DCC is excellent! From helping me transition into my first dental practice, to getting our hygiene program up to date, to finding me an amazing office manager, they helped with it all. You will be in great hands with any of the staff here.
— Dr. DeLosRios, Practice Owner
dr jensen icon
After 35 years of hiring and working with different consultants I can honestly say I've never had better results than working with Shannon Snell and her team. She has guided our hygiene and perio programs to a level I could have only dreamed of.
— Dr. Jensen, Practice Owner
dr bauer icon
Our experience with dental coaching has been incredibly positive and impactful for our entire team. The guidance we received on up-to-date coding has strengthened both our accuracy and confidence in documentation, while the practical, effective tips for daily operations have made a noticeable difference in efficiency and patient care.
— Dr. Bauer, Practice Owner
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Shannon took the time to walk me through what it would look like going in network with different dental insurance companies. After seeing the reimbursement rates and taking into consideration her recommendations we came to a decision that has been a very good strategy for us and while keeping patient satisfaction high.
— Dr. Peterson, Practice Owner
gina icon
We had an excellent experience working with Shannon and her team at Dental Consulting! Their knowledge, organization, and hands-on approach made an immediate impact. They took the time to truly understand our practice, listened to our hygienists’ concerns, and provided practical, achievable strategies to improve efficiency, patient care, and overall workflow.
— Gina, Practice Administrator
dr nelsen icon
My team and I have enjoyed and benefitted from the hygiene training at DCC. Each of the coaches we have worked with is knowledgeable in their area of expertise and takes the time to explain things in a way that is effective, entertaining and easy to understand.
— Dr. Nelsen, Practice Owner
bryan icon
As the owner of two dental clinics, we are thrilled with the services provided by the Dental Consulting Company. Their implementation of SOPs and KPIs for our hygiene department and front desk has significantly enhanced our operations, making us more efficient and effective.
— Bryan, Practice Administrator
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Latest News & Insights

Shannon Snell shares her five go-to apps for staying organized, healthy, and productive as a dental entrepreneur — from Google Keep and Audible to YourHour, 21 Day Fix, and Calm. Hint: it has nothing to do with dentistry.
Growth Tips

5 Apps for the Dental Entrepreneur!

x min read
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July 8, 2026

Hint: it has nothing to do with Dentistry

All too often I hear these comments:

  • I don’t know how you manage it all!?
  • You are so busy — are you insane?

My personal favorite recently by a prospective business coach after hearing my story and career background — “(insert long pause)…Shannon, you will never work for another person again in your life. You’re kind of a…maverick…a rebel.”

Here are my favorite go-to apps to keep me somewhat organized, healthy (mentally and physically) and productive!

Productivity apps

1. Google Keep

Do you love post-it notes and lists that you can rearrange? Google Keep keeps me organized which boosts my productivity. I have lists color coordinated and labeled. This App is the first thing I look at drinking my pre-workout in the morning and at the end of a workday. Whether it is setting myself up for success at work, updating a grocery list that I share with my hubby, or communicating with my teams — it gets 5 stars in my book!

2. Audible & Podcast Player

I am a big fan of capitalizing on NET time (Tony Robbins creation). My audible subscription and podcast player helps me fit in relevant and fresh information into this busy mind. Books and podcasts revolve around leadership, business ownership, parenting and health/wellness. Popular NET time opportunities for me: commuting, doing chores, getting ready, walks and waiting for appointments to start.

3. YourHour

YourHour tracks the amount of time, peak hours of use and HOW MANY TIMES YOU UNLOCK your phone each day. Before I pick up my phone I ask myself…is it worth being tracked? If I need increased intervention I will put my phone on airplane mode or do a “hard” shut-down (mostly at night when I am with family).

“Be present where your feet are” — Rachel Hollis

4. 21 Day Fix & Waterlogged

Health is a top priority for me. The healthier I am, the happier I am. It increases my success and productivity at work, sets the mood and example for parenting and decreases stress. I’ve tried various apps to keep me accountable for food and water intake and these 2 have stuck due to the pure simplicity of tracking.

5. Calm

In the last year I have experienced intermittent insomnia for the 1st time in my life. I have also dabbled in meditation after my AM workout or in place of it if I am too sore to function. Getting centered or getting to sleep…it helps with both!

For more tips on productivity, entrepreneurship and OWNING your time visit www.dentalconsultingco.com.

When dental assistants work at the top of their license, they lift production, cut doctor stress, and improve patient care. Here's how to build that team.
Team Tips

Are Your Dental Assistants Practicing at the Top of Their License?

x min read
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July 8, 2026

In a thriving dental practice, every team member should be working at the highest level of their training, licensure, and confidence. For dental assistants, this means doing far more than simply supporting the doctor chairside. It means anticipating the next step, managing the flow of restorative procedures, preparing the operatory with precision, and helping the dentist stay focused on the clinical work only they can perform.

When dental assistants are empowered to practice at the top of their license, they absorb much of the operational “noise” that can otherwise pull the doctor away from their zone of genius. Instead of the dentist managing every detail, the assisting team is aligned, prepared, and thinking two steps ahead. The result is a smoother schedule, stronger clinical efficiency, and a better experience for both patients and the team.

The Opportunity Hidden in Your Restorative Workflow

Many dentists find themselves stepping into tasks that could be delegated, not because their team is unwilling, but because systems, expectations, and training have not been clearly established. Over time, this can limit production, create unnecessary stress, and prevent the practice from operating at its full potential.

Imagine walking into the day knowing your assistants are fully prepared, understand the clinical standards, and can confidently guide the flow of treatment. Imagine your team telling you what is happening, where you are needed next, and what has already been handled. That level of alignment can create meaningful gains in productivity, patient care, and team satisfaction.

High Performance Requires More Than a Team Meeting

Creating this kind of assistant-driven efficiency does not happen overnight, and it does not happen from a brief reminder during a team meeting. It requires strategy, clearly documented clinical standard operating procedures, intentional training, and consistent follow-through.

Practice owners are often already carrying a full load. Between patient care, leadership, business operations, and team development, there may not be enough time to build and implement these systems alone. That is where professional guidance can make a significant difference.

Build a Team That Helps You Produce More and Lead Better

With the right systems in place, your dental assistants can become a powerful driver of practice growth. They can help increase production, improve the patient experience, reduce doctor stress, and create a more cohesive clinical environment. Most importantly, they can help you spend more time doing the work that only you can do.

If your assistants are not yet practicing at the top of their license, now is the time to evaluate your systems, clarify your expectations, and create a pathway for your team to succeed. A more aligned, efficient, and productive practice starts with intentional implementation.

Is fear, not strategy, shaping your insurance decisions? See how a smarter, phased payer strategy can unlock profitability and shift your team's mindset.
Practice Advice

Is Your Dental Practice Letting Insurance Drive the Strategy?

x min read
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July 8, 2026

For many private dental practice owners, insurance participation feels like a necessary part of doing business. It can provide patient flow, offer a sense of stability, and make the schedule feel more predictable. But when insurance decisions are made from fear instead of strategy, the practice can unknowingly limit its profitability, growth, and team mindset.

At Dental Consulting Company, we often see practices operating from a scarcity mindset: the belief that there are not enough patients who will value quality dentistry without insurance driving the relationship. That mindset does not stay with the doctor alone. Over time, it can shape the language, confidence, and behavior of the entire team.

The Hidden Cost of Staying Comfortable

Insurance participation is not automatically wrong. In fact, the right payer strategy can support growth, patient retention, and access to care. The problem begins when a practice participates in plans simply because it feels safer than making a change.

We have presented analyses showing that changes to a practice’s relationship with some or all insurance plans can create significant revenue opportunity—in some cases, approaching a $1 million difference. Yet even with compelling numbers in front of them, some practices hesitate to act.

Why? Often, the bottleneck is not the math. It is the mindset.

When the Team Mindset Becomes the Growth Ceiling

Doctors are not always the only decision-makers in the room, even when they own the practice. Practice administrators, front office teams, and clinical team members can strongly influence whether change feels possible or risky. If the team believes patients will leave, the schedule will fall apart, or the practice cannot succeed without certain plans, that belief can become the ceiling for growth.

That is why insurance strategy is never just a financial conversation. It is a leadership conversation. It requires clear communication, data, planning, and a team that understands the “why” behind the change.

A Better Way to Approach Insurance Change

Changing your insurance participation does not have to mean making a sudden, all-or-nothing decision. The strongest approach is intentional, phased, and customized to your practice. A thoughtful strategy may include evaluating payer performance, understanding patient mix, strengthening verbal skills, preparing the team, and mapping out how the practice will communicate changes with confidence.

Is it easy? Not always. Is it easier than many practice owners think? Absolutely. With the right plan, the right language, and the right support, practices can move away from fear-based decision-making and toward a healthier, more profitable future.

You Owe It to Yourself to Explore the Possibility

In our experience, practices rarely regret creating a smarter insurance strategy. What they often regret is waiting too long to look at the numbers, challenge old assumptions, and lead the team into a new level of confidence.