How We Increased Collections by 10% With a Smarter Insurance Strategy

The owner was advised to credential with multiple insurance providers to quickly build volume.

However:

• This approach would reduce profitability long-term
• It would attract lower-value patient segments
• It created risk of being locked into unfavorable contracts

We implemented a more strategic and selective approach:

• Conducted demographic and reimbursement analysis
• Identified insurance plans aligned with financial goals
• Reduced the number of plans while negotiating better rates

This ensured the practice started with a stronger positioning.

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The strategy delivered both short- and long-term benefits:

• Collections increased by 10% over a 12-month period
• Reimbursement rates improved by 5%
• The practice maintained a healthier and more profitable patient mix

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